CarFest South

Nissan

CarFest South

By way of promoting Nissan’s sponsorship of Team GB at the Olympics and Paralympics, Fusion designed and built a multi-sensory interactive stand for Chris Evans’ CarFest North and South.

By presenting a diverse range of activities, ranging from wheelchair basketball, table tennis, football and Batak, we encouraged adults and kids to try different sports, competing in a Nissan Mini Games competition.

The final interaction was Nissan’s wheelchair racing simulator, allowing guests to try their hand at wheelchair sprinting.

Stand Design
Personnel
Comms Process
Data Capture
Planning and Logistics
CarFest South
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